Money20/20 Asia

Social media is already here, we will take a look at digital around the world and, more importantly, social around the world. There are 3.1bn active social media users globally and this is growing at 13% YoY. During this session we will share how to best take advantage of this massive disruptor in consumer purchasing behaviour converting social media into a sales channel, explore which markets are leading the way in social commerce and demonstrate how payments play a key part of all of it.

Commerce is the midst of a head-to-toe makeover. Evolving consumer expectations and new competitive realities have changed how and where consumers want to browse and buy. Online sales of goods are expected to grow 10x faster than those bought in store over the next five years, but at the same time, half of connected consumers globally say they want to try before buying. Explore how seemingly opposite forces are rewiring retail.

In the complex world of payments and technology, there is enormous opportunity to partner across industries, countries and platforms. Opening up platforms so companies can leverage one another’s core assets will help fuel a powerful and rich consumer and merchant experience at the point of engagement, and at the point of checkout. Consumers are continually shopping in new areas, which includes marketplaces, online in social environments and on mobile. This discussion will focus on collaboration, and highlight what can happen when companies across industries and borders come together to create new experiences for consumers to pay.

As online commerce grows across borders, the complexity to deliver a seamless service experience for consumers is crucial. Secure payments is one challenge that is beginning to improve but what additional value can be created with customer data. How can loyalty be developed to help retailers drive retention and cross-selling opportunities? Hear from Booking.com as they share their business needs and how Yapstone, and Fortumo are building new sources of value for retailers.

Commerce has gone global and no longer can companies focus only on domestic competition. Hear from a panel of global players about how they view the rise of cross-border commerce, and how scale combined with local knowledge helps drive customer adoption.

In the future, smart retailers will leverage technology to remove the hassles of shopping for mundane purchases while simultaneously enhancing the experience for products that tap into the innate curiosity to see, feel and try. Join us to explore the companies, countries and consumers inspiring new commerce avenues and business models that will reinvent physical stores by 2040 while putting into perspective Asia’s role in this future.  

On average, there are over 7 million Tweets around E-commerce every month. 70% of Twitter users visit an online store first and make a purchase online. Twitter's research shows that Asian millennials are more likely to shop on mobile apps than Western millennials and, more likely to adopt mobile payment than their Western counterparts. Even for the mobile resilient categories, we're seeing an increase in consumers' intention to buy on mobile. As consumers warm up to purchasing even their furniture online, mobile commerce disruption is expected to go mainstream first in Asia.